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Getting cited when the answer isn't a list of links

More buyers are asking an assistant instead of scrolling results. That surface rewards different things than traditional SEO, and almost nobody is measuring whether they show up in it.

AI Search Assistant

Tell us what you need and we'll take it from here.

Ask AI
Secured AI Search Assistant

The AI search problem

01

Assistants answer, they don't list

Be a useful source when customers ask AI

There's no page two. If your business isn't in the answer, you weren't in the consideration set at all.
02

Nobody knows whether they appear

Analytics doesn't report this

Traffic arriving from an assistant is often attributed as direct or not at all. Most businesses have no idea whether they're being cited, recommended, or described inaccurately.
03

Being described wrong is worse than being absent

Assistants confidently repeat outdated information

Old hours, discontinued services, a former address, a merged business. Once it's in the training data or the citations, it repeats.
The Process

From verifying to reconciling

  • Baseline

    We ask the assistants the questions your buyers ask, and record what comes back. Whether you appear, and whether it's accurate.

  • Fix

    Structured data, entity consistency, and correcting inaccurate information at the sources assistants pull from.

  • Build

    Content that answers the questions people ask, structured so it can be extracted and cited.

  • Track

    Repeat the baseline queries monthly and report on citation and accuracy over time.

What We Do

Make your business the answer

  • AI search audit

    We find out what ChatGPT and AI Overviews currently say about you and your competitors.

  • Structured data & schema

    Clean, machine-readable signals that LLMs trust and cite for answers.

  • AI-ready content

    Clear, useful pages that answer your buyers' questions and make your expertise easy to identify and cite.

  • Authority & citations

    Reviews, mentions, and backlinks that build the credibility AI looks for.

What's Included

Positioned for the search of tomorrow

  • Visibility baseline

    Real queries against real assistants, documented. You'll know where you stand before anything changes.

  • Structured data and entity consistency

    Schema, consistent business information, and correcting the sources that feed the answers.

  • Answer-shaped content

    Written to be extracted. Direct answers, clear structure, specific claims rather than marketing language.

  • Ongoing tracking

    Monthly reporting on citations and accuracy, since this surface changes faster than search does.

The difference

  • Traditional SEO only

    • Optimizes for a results page

    • No visibility into assistant answers

    • Inaccurate descriptions go unnoticed

    • Content written to rank

    • Measured in positions

Not sure this is what you need?

Most clients start with a map of what they already have. It usually changes what they thought the problem was.
Start with the Map
Frequently Asked Questions

Questions about AI search

Start by measuring how your buyers use AI tools and whether your business appears in relevant answers. That baseline helps us decide where clearer content, better structure, or stronger source information could be useful.

Traditional rankings help, but AI recommendations draw from different signals. Strong Google SEO is the foundation. AI search optimization builds on it for where search is going.

No. AI providers control their answers, and those answers can change. We improve the agreed content and technical foundations, monitor relevant answers, and report what we observe without promising a citation or a sale.

Both depend on useful, accessible content. Traditional SEO focuses on search visibility; this work also examines how AI tools describe and cite your business. We improve page structure, answer buyers’ questions clearly, and make your expertise and supporting sources easy to identify.

What does an Assistant say About your Business?

Most owners have never checked

We'll run the questions your buyers ask and show you what comes back.
Book an Audit